Brand Residencies
Not sponsorship,
but co-creation
Brand Residency is when a brand enters the media not with a banner, but with a point of view. A thematic editorial season where the brand lives in the content as a co-author of meaning — with stories, people and experiences.
Active · Season 1
Rexona
Confidence is Motion
Because confidence is not something you buy — it's in the way you move. Rexona invited us to tell the stories of people who live the city with pace and joy.
City Loop
Walk, scan, win — rewards for every movement in the city
#MyCoffeeFlow
Your coffee moments on the move — share a shot, become part of the community
City Stories
Meet the people who start their day with confidence and coffee
City Choices
Small decisions that make us more confident — on foot, up the stairs, on a new route
City Spots
Sofia's favorite cafés and the people behind the bar
На по какао
Podcast about the stories behind the movement — with coffee in hand
Coming soon
Tesla
Drive the Change
How electric movement is changing the urban landscape — quietly, cleanly and with a new rhythm. Tesla invited us to explore Sofia through the eyes of people who are already driving the future.
Urban Electric
Stories of electric everyday life in Sofia — from charging to parking
Charging Culture
The new charging culture — coffee while the car drinks electricity
Silent City
What the city sounds like when cars stop buzzing
Coming soon — follow us for details
Want to become a resident?
If your brand believes in slow-made things and wants to be part of Slow Made City's stories — write to us.
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